Zlatan Ibrahimović joins K-Sport as Global Ambassador and Anchor Investor.

The legendary Swedish footballer joins forces with K-Sport to drive international expansion and democratize sports talent through artificial intelligence and data. The partnership will support the global launch of K-Fans, the platform that enables young amateur players to be monitored and discovered by professional clubs. The deal coincides with the announcement of a new investment round scheduled for Q2 2026 to accelerate the group’s global growth.